Welcome to Cultivating Amazon Keywords with Howard Marketing Group!

This course is a great place to start if you're looking to improve your Amazon Ads- it's a lot of work cultivating a good keyword list, but it's actually kind of fun! Plus the more research you do at this point, the better your campaigns will turn out down the road.

We'll walk you through all of our keyword best practices, including

• Where to find relevant keywords for your book
• How to organize your keywords in order to keep track of and utilize them
• How to use keywords to target individual products on Amazon
• And (as always) more!

Sign-in at Advertising.Amazon.com to follow along and make sure to download the checklists and notes provided in the lectures to help you stay organized. We also recommend having a Goodreads Account set-up before taking this course.