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Amazon Ads: Creating a Campaign
Welcome to Amazon Ads: Creating a Campaign!
About this Course (2:54)
Set-up
Settings (17:22)
Create a Portfolio (4:02)
Bidding Strategy (9:34)
Ad Format (13:08)
Targeting
Keyword vs. Product Targeting (9:04)
Match Types and Keyword Targeting (19:11)
Product Targeting (17:23)
Negative Targeting (15:20)
Campaign Types
Which Types of Campaigns and How Many?
Wrapping up!
Final Thoughts
Which Types of Campaigns and How Many?
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